VERTICALS:
- a) Best Audio Campaign - Podcasts & Other audio mediums: Any brand/agency that has utilized podcasts or other audio-based mediums (streaming or downloadable) to amplify their healthcare communication campaign can submit an entry in this sub category
- b) Best Radio Campaign - A campaign that has made use of radio as a medium to promote and popularise a healthcare product/brand/service/ public awareness campaign
- c) Best Television Campaign - Best Television Commercial that promotes a healthcare product/brand/service/ public awareness campaign
- d) Best Print Campaign - Newspaper, Advertorials and Magazines A campaign that has used various print mediums (like newspapers, advertorials, magazines, etc) for promoting a healthcare product/brand/service/ public awareness campaign
- e) Best Social Media Campaign - Best use of various social media platforms to engage the audience and boost brand interaction in terms of healthcare communication
- f) Best Integrated Campaign – When a brand/ product effectively uses 2 or more individual mediums of communication to send out a centralised message in connection to health communication; For example: XYZ brand advertises for their Vitamin D capsules on TV, Radio, digital and social media
- g) Best Brand Integration - Any healthcare product/brand/service that has been seamlessly inter-woven into a story, concept, blog or show. For example Product Placements
- h) Best CSR Initiative by a brand- A healthcare campaign that has managed to successfully build and cultivate a brand’s reputation while creating content that is socially responsible
- i) Best Experiential marketing campaign - Any campaign that has used physical, immersive and interactive marketing (on-ground/online) to enhance the exposure to their healthcare products. This will include live advertising, events, trade shows, etc.
- j) Best OOH campaign - Any campaign that promotes their healthcare product/brand/service through billboards and other out of home mediums
- k) Best use of celebrity/ influencer - Any healthcare campaign that has used an influencer/celebrity to integrate and leverage their product’s promotion
- l) Best use of Blogs - Use of self-owned blogs(owned by a brand) for promotion or using an external blog as a tool for brand/ product integrations (can be both)
- m) Best use of Digital medium (excluding blogs and social media) - Any campaign that has successfully used a single medium or a combination of Digital mediums to promote a healthcare brand, product or service
- n) Best PR Campaign - Any brand building strategy undertaken inorder to enhance or restructure a brands public image and reputation.
- a) Best Audio Campaign - Podcasts & Other audio mediums: Any brand/agency that has utilized podcasts or other audio-based mediums (streaming or downloadable) to amplify their healthcare communication campaign can submit an entry in this sub category
- b) Best Radio Campaign - A campaign that has made use of radio as a medium to promote and popularise a healthcare product/brand/service/ public awareness campaign
- c) Best Television Campaign - Best Television Commercial that promotes a healthcare product/brand/service/ public awareness campaign
- d) Best Print Campaign - Newspaper, Advertorials and Magazines A campaign that has used various print mediums (like newspapers, advertorials, magazines, etc) for promoting a healthcare product/brand/service/ public awareness campaign
- e) Best Social Media Campaign - Best use of various social media platforms to engage the audience and boost brand interaction in terms of healthcare communication
- f) Best Integrated Campaign – When a brand/ product effectively uses 2 or more individual mediums of communication to send out a centralised message in connection to health communication; For example: XYZ brand advertises for their Vitamin D capsules on TV, Radio, digital and social media
- g) Best Brand Integration - Any healthcare product/brand/service that has been seamlessly inter-woven into a story, concept, blog or show. For example Product Placements
- h) Best CSR Initiative by a brand- A healthcare campaign that has managed to successfully build and cultivate a brand’s reputation while creating content that is socially responsible
- i) Best Experiential marketing campaign - Any campaign that has used physical, immersive and interactive marketing (on-ground/online) to enhance the exposure to their healthcare products. This will include live advertising, events, trade shows, etc.
- j) Best OOH campaign - Any campaign that promotes their healthcare product/brand/service through billboards and other out of home mediums
- k) Best use of celebrity/ influencer - Any healthcare campaign that has used an influencer/celebrity to integrate and leverage their product’s promotion
- l) Best use of Blogs - Use of self-owned blogs(owned by a brand) for promotion or using an external blog as a tool for brand/ product integrations (can be both)
- m) Best use of Digital medium (excluding blogs and social media) - Any campaign that has successfully used a single medium or a combination of Digital mediums to promote a healthcare brand, product or service
- n) Best PR Campaign - Any brand building strategy undertaken inorder to enhance or restructure a brands public image and reputation.
- a) Best Audio Campaign - Podcasts & Other audio mediums: Any brand/agency that has utilized podcasts or other audio-based mediums (streaming or downloadable) to amplify their healthcare communication campaign can submit an entry in this sub category
- b) Best Radio Campaign - A campaign that has made use of radio as a medium to promote and popularise a healthcare product/brand/service/ public awareness campaign
- c) Best Television Campaign - Best Television Commercial that promotes a healthcare product/brand/service/ public awareness campaign
- d) Best Print Campaign - Newspaper, Advertorials and Magazines A campaign that has used various print mediums (like newspapers, advertorials, magazines, etc) for promoting a healthcare product/brand/service/ public awareness campaign
- e) Best Social Media Campaign - Best use of various social media platforms to engage the audience and boost brand interaction in terms of healthcare communication
- f) Best Integrated Campaign – When a brand/ product effectively uses 2 or more individual mediums of communication to send out a centralised message in connection to health communication; For example: XYZ brand advertises for their Vitamin D capsules on TV, Radio, digital and social media
- g) Best Brand Integration - Any healthcare product/brand/service that has been seamlessly inter-woven into a story, concept, blog or show. For example Product Placements
- h) Best CSR Initiative by a brand- A healthcare campaign that has managed to successfully build and cultivate a brand’s reputation while creating content that is socially responsible
- i) Best Experiential marketing campaign - Any campaign that has used physical, immersive and interactive marketing (on-ground/online) to enhance the exposure to their healthcare products. This will include live advertising, events, trade shows, etc.
- j) Best OOH campaign - Any campaign that promotes their healthcare product/brand/service through billboards and other out of home mediums
- k) Best use of celebrity/ influencer - Any healthcare campaign that has used an influencer/celebrity to integrate and leverage their product’s promotion
- l) Best use of Blogs - Use of self-owned blogs(owned by a brand) for promotion or using an external blog as a tool for brand/ product integrations (can be both)
- m) Best use of Digital medium (excluding blogs and social media) - Any campaign that has successfully used a single medium or a combination of Digital mediums to promote a healthcare brand, product or service
- n) Best PR Campaign - Any brand building strategy undertaken inorder to enhance or restructure a brands public image and reputation.
- a) Best Audio Campaign - Podcasts & Other audio mediums: Any brand/agency that has utilized podcasts or other audio-based mediums (streaming or downloadable) to amplify their healthcare communication campaign can submit an entry in this sub category
- b) Best Radio Campaign - A campaign that has made use of radio as a medium to promote and popularise a healthcare product/brand/service/ public awareness campaign
- c) Best Television Campaign - Best Television Commercial that promotes a healthcare product/brand/service/ public awareness campaign
- d) Best Print Campaign - Newspaper, Advertorials and Magazines A campaign that has used various print mediums (like newspapers, advertorials, magazines, etc) for promoting a healthcare product/brand/service/ public awareness campaign
- e) Best Social Media Campaign - Best use of various social media platforms to engage the audience and boost brand interaction in terms of healthcare communication
- f) Best Integrated Campaign – When a brand/ product effectively uses 2 or more individual mediums of communication to send out a centralised message in connection to health communication; For example: XYZ brand advertises for their Vitamin D capsules on TV, Radio, digital and social media
- g) Best Brand Integration - Any healthcare product/brand/service that has been seamlessly inter-woven into a story, concept, blog or show. For example Product Placements
- h) Best CSR Initiative by a brand- A healthcare campaign that has managed to successfully build and cultivate a brand’s reputation while creating content that is socially responsible
- i) Best Experiential marketing campaign - Any campaign that has used physical, immersive and interactive marketing (on-ground/online) to enhance the exposure to their healthcare products. This will include live advertising, events, trade shows, etc.
- j) Best OOH campaign - Any campaign that promotes their healthcare product/brand/service through billboards and other out of home mediums
- k) Best use of celebrity/ influencer - Any healthcare campaign that has used an influencer/celebrity to integrate and leverage their product’s promotion
- l) Best use of Blogs - Use of self-owned blogs(owned by a brand) for promotion or using an external blog as a tool for brand/ product integrations (can be both)
- m) Best use of Digital medium (excluding blogs and social media) - Any campaign that has successfully used a single medium or a combination of Digital mediums to promote a healthcare brand, product or service
- n) Best PR Campaign - Any brand building strategy undertaken inorder to enhance or restructure a brands public image and reputation.
- a) Best Audio Campaign - Podcasts & Other audio mediums: Any brand/agency that has utilized podcasts or other audio-based mediums (streaming or downloadable) to amplify their healthcare communication campaign can submit an entry in this sub category
- b) Best Radio Campaign - A campaign that has made use of radio as a medium to promote and popularise a healthcare product/brand/service/ public awareness campaign
- c) Best Television Campaign - Best Television Commercial that promotes a healthcare product/brand/service/ public awareness campaign
- d) Best Print Campaign - Newspaper, Advertorials and Magazines A campaign that has used various print mediums (like newspapers, advertorials, magazines, etc) for promoting a healthcare product/brand/service/ public awareness campaign
- e) Best Social Media Campaign - Best use of various social media platforms to engage the audience and boost brand interaction in terms of healthcare communication
- f) Best Integrated Campaign – When a brand/ product effectively uses 2 or more individual mediums of communication to send out a centralised message in connection to health communication; For example: XYZ brand advertises for their Vitamin D capsules on TV, Radio, digital and social media
- g) Best Brand Integration - Any healthcare product/brand/service that has been seamlessly inter-woven into a story, concept, blog or show. For example Product Placements
- h) Best CSR Initiative by a brand- A healthcare campaign that has managed to successfully build and cultivate a brand’s reputation while creating content that is socially responsible
- i) Best Experiential marketing campaign - Any campaign that has used physical, immersive and interactive marketing (on-ground/online) to enhance the exposure to their healthcare products. This will include live advertising, events, trade shows, etc.
- j) Best OOH campaign - Any campaign that promotes their healthcare product/brand/service through billboards and other out of home mediums
- k) Best use of celebrity/ influencer - Any healthcare campaign that has used an influencer/celebrity to integrate and leverage their product’s promotion
- l) Best use of Blogs - Use of self-owned blogs(owned by a brand) for promotion or using an external blog as a tool for brand/ product integrations (can be both)
- m) Best use of Digital medium (excluding blogs and social media) - Any campaign that has successfully used a single medium or a combination of Digital mediums to promote a healthcare brand, product or service
- n) Best PR Campaign - Any brand building strategy undertaken inorder to enhance or restructure a brands public image and reputation.
- a) Best Audio Campaign - Podcasts & Other audio mediums: Any brand/agency that has utilized podcasts or other audio-based mediums (streaming or downloadable) to amplify their healthcare communication campaign can submit an entry in this sub category
- b) Best Radio Campaign - A campaign that has made use of radio as a medium to promote and popularise a healthcare product/brand/service/ public awareness campaign
- c) Best Television Campaign - Best Television Commercial that promotes a healthcare product/brand/service/ public awareness campaign
- d) Best Print Campaign - Newspaper, Advertorials and Magazines A campaign that has used various print mediums (like newspapers, advertorials, magazines, etc) for promoting a healthcare product/brand/service/ public awareness campaign
- e) Best Social Media Campaign - Best use of various social media platforms to engage the audience and boost brand interaction in terms of healthcare communication
- f) Best Integrated Campaign – When a brand/ product effectively uses 2 or more individual mediums of communication to send out a centralised message in connection to health communication; For example: XYZ brand advertises for their Vitamin D capsules on TV, Radio, digital and social media
- g) Best Brand Integration - Any healthcare product/brand/service that has been seamlessly inter-woven into a story, concept, blog or show. For example Product Placements
- h) Best CSR Initiative by a brand- A healthcare campaign that has managed to successfully build and cultivate a brand’s reputation while creating content that is socially responsible
- i) Best Experiential marketing campaign - Any campaign that has used physical, immersive and interactive marketing (on-ground/online) to enhance the exposure to their healthcare products. This will include live advertising, events, trade shows, etc.
- j) Best OOH campaign - Any campaign that promotes their healthcare product/brand/service through billboards and other out of home mediums
- k) Best use of celebrity/ influencer - Any healthcare campaign that has used an influencer/celebrity to integrate and leverage their product’s promotion
- l) Best use of Blogs - Use of self-owned blogs(owned by a brand) for promotion or using an external blog as a tool for brand/ product integrations (can be both)
- m) Best use of Digital medium (excluding blogs and social media) - Any campaign that has successfully used a single medium or a combination of Digital mediums to promote a healthcare brand, product or service
- n) Best PR Campaign - Any brand building strategy undertaken inorder to enhance or restructure a brands public image and reputation.
- a) Best Audio Campaign - Podcasts & Other audio mediums: Any brand/agency that has utilized podcasts or other audio-based mediums (streaming or downloadable) to amplify their healthcare communication campaign can submit an entry in this sub category
- b) Best Radio Campaign - A campaign that has made use of radio as a medium to promote and popularise a healthcare product/brand/service/ public awareness campaign
- c) Best Television Campaign - Best Television Commercial that promotes a healthcare product/brand/service/ public awareness campaign
- d) Best Print Campaign - Newspaper, Advertorials and Magazines A campaign that has used various print mediums (like newspapers, advertorials, magazines, etc) for promoting a healthcare product/brand/service/ public awareness campaign
- e) Best Social Media Campaign - Best use of various social media platforms to engage the audience and boost brand interaction in terms of healthcare communication
- f) Best Integrated Campaign – When a brand/ product effectively uses 2 or more individual mediums of communication to send out a centralised message in connection to health communication; For example: XYZ brand advertises for their Vitamin D capsules on TV, Radio, digital and social media
- g) Best Brand Integration - Any healthcare product/brand/service that has been seamlessly inter-woven into a story, concept, blog or show. For example Product Placements
- h) Best CSR Initiative by a brand- A healthcare campaign that has managed to successfully build and cultivate a brand’s reputation while creating content that is socially responsible
- i) Best Experiential marketing campaign - Any campaign that has used physical, immersive and interactive marketing (on-ground/online) to enhance the exposure to their healthcare products. This will include live advertising, events, trade shows, etc.
- j) Best OOH campaign - Any campaign that promotes their healthcare product/brand/service through billboards and other out of home mediums
- k) Best use of celebrity/ influencer - Any healthcare campaign that has used an influencer/celebrity to integrate and leverage their product’s promotion
- l) Best use of Blogs - Use of self-owned blogs(owned by a brand) for promotion or using an external blog as a tool for brand/ product integrations (can be both)
- m) Best use of Digital medium (excluding blogs and social media) - Any campaign that has successfully used a single medium or a combination of Digital mediums to promote a healthcare brand, product or service
- n) Best PR Campaign - Any brand building strategy undertaken inorder to enhance or restructure a brands public image and reputation.
- a) Best Audio Campaign - Podcasts & Other audio mediums: Any brand/agency that has utilized podcasts or other audio-based mediums (streaming or downloadable) to amplify their healthcare communication campaign can submit an entry in this sub category
- b) Best Radio Campaign - A campaign that has made use of radio as a medium to promote and popularise a healthcare product/brand/service/ public awareness campaign
- c) Best Television Campaign - Best Television Commercial that promotes a healthcare product/brand/service/ public awareness campaign
- d) Best Print Campaign - Newspaper, Advertorials and Magazines A campaign that has used various print mediums (like newspapers, advertorials, magazines, etc) for promoting a healthcare product/brand/service/ public awareness campaign
- e) Best Social Media Campaign - Best use of various social media platforms to engage the audience and boost brand interaction in terms of healthcare communication
- f) Best Integrated Campaign – When a brand/ product effectively uses 2 or more individual mediums of communication to send out a centralised message in connection to health communication; For example: XYZ brand advertises for their Vitamin D capsules on TV, Radio, digital and social media
- g) Best Brand Integration - Any healthcare product/brand/service that has been seamlessly inter-woven into a story, concept, blog or show. For example Product Placements
- h) Best CSR Initiative by a brand- A healthcare campaign that has managed to successfully build and cultivate a brand’s reputation while creating content that is socially responsible
- i) Best Experiential marketing campaign - Any campaign that has used physical, immersive and interactive marketing (on-ground/online) to enhance the exposure to their healthcare products. This will include live advertising, events, trade shows, etc.
- j) Best OOH campaign - Any campaign that promotes their healthcare product/brand/service through billboards and other out of home mediums
- k) Best use of celebrity/ influencer - Any healthcare campaign that has used an influencer/celebrity to integrate and leverage their product’s promotion
- l) Best use of Blogs - Use of self-owned blogs(owned by a brand) for promotion or using an external blog as a tool for brand/ product integrations (can be both)
- m) Best use of Digital medium (excluding blogs and social media) - Any campaign that has successfully used a single medium or a combination of Digital mediums to promote a healthcare brand, product or service
- n) Best PR Campaign - Any brand building strategy undertaken inorder to enhance or restructure a brands public image and reputation.
- a) Best Audio Campaign - Podcasts & Other audio mediums: Any brand/agency that has utilized podcasts or other audio-based mediums (streaming or downloadable) to amplify their healthcare communication campaign can submit an entry in this sub category
- b) Best Radio Campaign - A campaign that has made use of radio as a medium to promote and popularise a healthcare product/brand/service/ public awareness campaign
- c) Best Television Campaign - Best Television Commercial that promotes a healthcare product/brand/service/ public awareness campaign
- d) Best Print Campaign - Newspaper, Advertorials and Magazines A campaign that has used various print mediums (like newspapers, advertorials, magazines, etc) for promoting a healthcare product/brand/service/ public awareness campaign
- e) Best Social Media Campaign - Best use of various social media platforms to engage the audience and boost brand interaction in terms of healthcare communication
- f) Best Integrated Campaign – When a brand/ product effectively uses 2 or more individual mediums of communication to send out a centralised message in connection to health communication; For example: XYZ brand advertises for their Vitamin D capsules on TV, Radio, digital and social media
- g) Best Brand Integration - Any healthcare product/brand/service that has been seamlessly inter-woven into a story, concept, blog or show. For example Product Placements
- h) Best CSR Initiative by a brand- A healthcare campaign that has managed to successfully build and cultivate a brand’s reputation while creating content that is socially responsible
- i) Best Experiential marketing campaign - Any campaign that has used physical, immersive and interactive marketing (on-ground/online) to enhance the exposure to their healthcare products. This will include live advertising, events, trade shows, etc.
- j) Best OOH campaign - Any campaign that promotes their healthcare product/brand/service through billboards and other out of home mediums
- k) Best use of celebrity/ influencer - Any healthcare campaign that has used an influencer/celebrity to integrate and leverage their product’s promotion
- l) Best use of Blogs - Use of self-owned blogs(owned by a brand) for promotion or using an external blog as a tool for brand/ product integrations (can be both)
- m) Best use of Digital medium (excluding blogs and social media) - Any campaign that has successfully used a single medium or a combination of Digital mediums to promote a healthcare brand, product or service
- n) Best PR Campaign - Any brand building strategy undertaken inorder to enhance or restructure a brands public image and reputation.
