Case study

Result

Well, the Mobile-first campaign in the beauty segment was a huge success in helping women discover a comfortable innerwear. The campaign created a very strong growth in revenue & ROI for Zivame. 1. Increase In revenue - 183% MoM The campaign went on to drive a stunning increase in revenue by 183% Month On Month 2. The campaign delivered a whooping in-app conversion rate of 6.5% 3. Cost Per Transaction Reduced by 3X The AI-based algorithms also led to a reduction in cost per transaction by a massive 3X For Consumers:- The campaign helped women to revive the confidence of appreciating themselves. so that they could go out and easily transition across roles ..of a playing the role of a professor, a designer, or even a mom at home. For our client:- The campaign was to deliver over and above the targets and the client was very happy. Client Quote for the campaign "Campaigns have seen very good results"