Categories Name : South Awards For Communication
Sub-Category : Best use of Print - Retail
Entry Name (Campaign) : Go Green Ganesha
Bringing the ethos of eco-friendliness to life, Lulu Mall ingeniously crafted a Ganesha idol entirely from over 500 potted plants. This sustainable endeavour not only showcased the mall's commitment to environmental conservation but also elevated the essence of the festivities to a whole new level. The colossal eco-friendly Ganesha idol became a sight to behold, drawing thousands of devotees and curious onlookers from every nook and corner of Bengaluru. Amidst the bustling cityscape, this green marvel stood as a testament to the harmonious coexistence of tradition and environmental consciousness.