IMA South

Case Studies 2024

B19. Best use of Digital Marketing/ Social Media - E-commerce

Categories Name : South Awards For Communication

Sub-Category : Best use of Digital Marketing/ Social Media - E-commerce

Entry Name (Campaign) : How NPDI increased the ROAS by a whopping 100% & the Brand Visibility by 40%


Results

NP Digital India partnered with Diamondrensu for Performance Marketing to increase overall brand presence and ROAS. Our efforts encompassed in-depth research, campaign restructuring, audience creation, and customised Paid Strategy with personalized communication and artwork. We have seen a remarkable improvement in the campaign ROAS. The initial overall ROAS was 4, which has now skyrocketed to 10. NPDI has achieved more than 2x growth in the ROAS.