IMA South

Case Studies 2024

B17. Best use of Digital Marketing/ Social Media - BFSI

Categories Name : South Awards For Communication

Sub-Category : Best use of Digital Marketing/ Social Media - BFSI

Entry Name (Campaign) : Insurance HushTagSimpleHai


Results

At DBS Bank, we are always pushing boundaries, thinking and acting less like a traditional bank, but more like a startup, more like a business partner, more like a friend. We like to think of ourselves as a tech company offering financial services. We believe that is how we become a bank for the times — for a different kind of world calls for a different kind of bank.